How do you differentiate fact from fiction in offshoring?
Language barriers, skill gaps, and quality loss: These perceived challenges fuel skepticism about hiring global talent.
While healthy caution makes sense, these misbeliefs often dominate discussions, preventing firm owners from exploring options that could help their practice grow.
Join us for this free LIVE webinar where Gen Brand of TOA Global breaks down the most pervasive offshoring myths. Get all the facts you need to uncover the real potential of global talent.
Plus, participants who attend the webinar will earn one CPE credit.
Myths We’ll Debunk
Loss of control or quality
Security risks
Language and cultural barriers
Solely for cost-cutting
Onshore job loss
Replacement for onshore teams
Unskilled or inexperienced labour
Difficult onboarding process
Uniform service level
Gen Brand
VP of Customer Success- North America, TOA Global
Gen, a self-described “recovering attorney,” believes that human connections drive meaningful outcomes. Having built her career across two continents, from her native South Africa to the United States, she brings cross-cultural insights into partnerships.
As Vice President of Customer, Gen combines the analytical thinking and problem-solving skills developed during her legal career with a passion for delivering exceptional client experiences and leading inclusive, high-performing teams.
Watch this On-demand Webinar
NASBA CPE Credit Terms and Conditions
1. Learning Objectives
- Understand how offshoring enhances operational quality, control, and service consistency.
- Identify how firms manage security, communication, and cultural alignment with global teams.
- Recognize that offshoring is a strategic growth tool - not just a cost-cutting tactic.
- Debunk common myths around job loss, team replacement, and offshore skill levels.
- Learn how effective onboarding and service standards ensure seamless integration and performance.
2. Instructional Delivery Method
- Group Internet Based
3. Recommended CPE Credit and Field of Study
- Credits: 1.0 CPE
- Field of Study: Business Management & Organization
4. Prerequisites
- None
5. Program Level
- Basic
6. Advanced Preparation
- None
7. Program Description
This session will tackle the most common myths and misconceptions about offshoring in the accounting industry. Attendees will gain a fact-based perspective on what offshoring really entails, what it doesn’t, and why more North American firms are adopting global talent strategies to strengthen their operations.
The presentation will include practical insights, industry trends, and real-world examples that challenge outdated perceptions and highlight the actual impact of offshoring on firm growth, client service, and team dynamics.
8. Course Registration and Attendance Requirements
- Attendees must register online.
- In order to be awarded full credit, participants must attend the entire program and engage in the required activities (e.g., respond to all 3 polls during the session).
9. Refund Policy / Cancellation Policy
- This program is offered at no cost to attendees. As such, there are no fees and no refunds applicable. For questions or concerns, please contact our team at 1-888- 585-1740.
10. Complaint Resolution Policy
- Complaints must be submitted in writing and will be handled in accordance with AB2 Institute’s internal policy. Contact the same number above for assistance.
11. Official NASBA Sponsor Statement
Ab2 Institute, Inc. is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE sponsors through its website: www.nasbaregistry.org.
