Accounting events tend to focus on technical or regulatory updates to help accountants get better at what they do.
While that’s important, TOA Global has chosen a different approach to our client conference, TOAcon.
That choice is paying off. TOAcon has been named a finalist in The Marketing Events Awards 2026 in three categories:
- Best B2B Event
- Best Event: 100-500 Attendees
- Best Event by an In-House Team
Unlike other accounting networking events
Held most recently in December 2025 at the Shangri-La Boracay in the Philippines, TOAcon brought together accounting firm leaders so they could:
- Take the time to invest in their personal, leadership, and business growth, while also recharging in an idyllic setting.
- Connect with other accounting leaders who also lead offshore teams, to learn from one another’s shared challenges and success stories.
- Better understand the culture of the Philippines and, after TOAcon, spend time with their offshore team members in person.
We had promised them that TOAcon would be “where your next breakthrough begins.” The participants’ feedback inspired us. They praised the quality of the speakers, who spoke about health and performance; building confidence and honesty as leaders; and thriving in the face of change.
They also raved about the supportive community and the chance to step back from their daily routines and focus on their leadership and personal transformation.
This was TOA Global’s fifth TOAcon, which by design is unlike other accounting networking events. TOAcon has also taken place in Cebu and Clark in the Philippines, and the Gold Coast in Australia.
A proud supporter of accounting conferences
Since 2013, TOA Global has grown to support more than 1,200 accounting and finance firms across Australia, New Zealand, Singapore, the United States, and Canada. Beyond the day-to-day, we’re focused on helping our clients grow, succeed, and scale sustainably. Knowing there’s real value in bringing clients together to share ideas and learn from one another, we’re excited to do just that again this October at our coLab Roadshow.
We employ more than 4,200 professionals who are dedicated to our clients’ businesses, supporting them by taking care of full-cycle accounting, audit, tax research and preparation, financial statements, and management reporting.
Clients who visit the Philippines for TOAcon typically extend their stay to run in-person coaching and planning events as part of TOAconnect with their TOA Global teams.
The Marketing Events Awards 2026 will honor agencies and businesses that have organized and hosted events in Southeast Asia, South Asia, Australia, New Zealand, and the Middle East.
Winners of this award in 2025 included Alliance Bank, Google Asia Pacific, GCash, Shangri-La Group, Changi Airport Group, and Cathay Pacific Airways. Organizers will reveal this year’s winners in August at the Ritz-Carlton in Singapore.
